Casey Reid — UX/UI Design

About

About project preview
Final shipped design

Background

My Approach

Research

Ran collaborative workshops with product and engineering, resulting in validated insights and team alignment.

Design & Iteration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Impact

$2.3M in incremental ARR. Since shipping, we've measured 18-point NPS lift.

About

Shipping quality design requires collaboration and iteration. Recent work has shown me that . The implications matter for teams and organizations.

Conclusion

Whether you're shipping a new feature, this principle applies.

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